
Commercial Growth Partner
If your business should be growing faster, more profitably and more sustainably than it is, there's usually a reason.
It might be the process. The people. The opportunities. Or simply inconsistent execution.
But somewhere between opportunity and revenue, something isn't converting or working as effectively as it should.
That's where I come in.
I work alongside ambitious Founders, CEOs and Leadership Teams to transform sales performance through three things...
Process.
People.
Execution.
I don't sit on the sidelines and hand over a strategy document.
I get involved.
I help businesses identify where revenue is being lost, improve sales processes, develop their people and implement the changes required to produce more consistent, profitable results.
That can mean improving qualification and pipeline management, developing salespeople, strengthening accountability, increasing conversion or providing fractional sales leadership.
My perspective comes from doing it myself.
I started my first business at 21 and spent more than a decade building it into one of Scotland's largest independent businesses within its niche before successfully exiting.
I've since supported 100+ businesses and operated as a Fractional Sales Director, Sales Trainer and Fractional COO.
I'm also the creator of Convert with Clarity™, my methodology for bringing greater structure, clarity and consistency to sales conversations.
Some results I've been fortunate enough to contribute towards:
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6x conversion for a solar business in 12 weeks
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Doubled revenue for a property consultant in 6 months
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£100k+ new revenue for a trades business without any additional marketing spend
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Coached an MD to break £1m annual revenue for the first time
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Trained a new sales rep who hit his £250k annual target within Q1
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Supported a U.S. agency operationally to reach $1.1m revenue in a single month
Different businesses. Different challenges. Same fundamentals.
Better processes. Better people. Better execution.
As a former world champion martial artist and fifth dan black belt, I've spent most of my life in high-performance environments.
I've learned that high performance isn't accidental.
It's intentional.
That's the philosophy I bring to sales and business.























